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St. Thomas Strategic Communication Students

Co-Major of Strategic and Business Communication

Jobs in marketing, public relations, advertising, social media and digital communication are in high demand. The co-major of Strategic and Business Communication will equip you with the skills you need to stand out to employers and make a difference in your field.

Why Study Strategic and Business Communication at St. Thomas?

The co-major of Strategic and Business Communication offers a highly focused and streamlined curriculum for students interested in careers of strategic business communication, an integrated industry of marketing, public relations, advertising, social media and digital communication. Students with the co-major will develop both a solid and well-rounded foundation of business acumen and specialized and professional skills in strategic communication.

Set Yourself Apart

  • Course Requirements
  • Four-Year Plan
  • Degrees Awarded
  • Internship Opportunities
  • Course Requirements

    Students of the co-major in Strategic and Business Communication will take 82-88 credits from Strategic Communication: Advertising and Public Relations and Business Communication concentration courses.

    View all requirements

    Four-Year Plan

    First year (33 credits)
    Sophomore (32 credits)
    Junior (32 - 36 credits)
    Senior (32 - 34 credits

    View the full degree planning guide

    Degrees Awarded

    Bachelor of Arts in Strategic and Business Communication

    Internship Opportunities

    St. Thomas maintains a large network of alumni and local business connections, leading to real-world learning opportunities, internships and—oftentimes—employment after graduation.

    The co-major emphasizes pragmatic applications and requires a course of internship for credit (2 or 4 cr.). Students are encouraged to attend panels and workshops that help in the search for internships early on.

    Students should also get involved in clubs and take advantage of the Career Development Center's internship searching program.

    Course Requirements

    Course Requirements

    Students of the co-major in Strategic and Business Communication will take 82-88 credits from Strategic Communication: Advertising and Public Relations and Business Communication concentration courses.

    View all requirements

    Four-Year Plan

    Four-Year Plan

    First year (33 credits)
    Sophomore (32 credits)
    Junior (32 - 36 credits)
    Senior (32 - 34 credits

    View the full degree planning guide

    Degrees Awarded

    Degrees Awarded

    Bachelor of Arts in Strategic and Business Communication

    Internship Opportunities

    Internship Opportunities

    St. Thomas maintains a large network of alumni and local business connections, leading to real-world learning opportunities, internships and—oftentimes—employment after graduation.

    The co-major emphasizes pragmatic applications and requires a course of internship for credit (2 or 4 cr.). Students are encouraged to attend panels and workshops that help in the search for internships early on.

    Students should also get involved in clubs and take advantage of the Career Development Center's internship searching program.

    Strategic Business Communication Students

    Career Paths

    We give you the tools and knowledge you need to work in a variety of different industries after graduation.

    • Account Planner
    • Brand Manager
    • Community Relations Specialist
    • Copywriter
    • Corporate Relations Specialist
    • Creative Copywriting Manager
    • Customer Engagement Specialist
    • Digital Content Strategist
    • Digital Marketing Specialist
    • Events Coordinator
    • Marketing Communication Specialist
    • Media Buyer
    • Media Relations Specialist
    • Promotions/Events Specialist
    • Social Media Content Editor
    • Spokesperson

    Fast Facts

    1st
    First co-major between the College of Arts and Sciences and Opus College of Business.
    Future
    Jobs in marketing, public relations, advertising and social media are expected to grow by a quarter million in the next five years.
    1+
    All students of the co-major are expected to have at least one internship before graduation.

    Scholarships

    Students of the co-major are eligible for the following scholarships

    GHR Fellows Program

    Full tuition and fees for four years (and may, pending demonstrated financial need, receive grant funds that cover room and board at St. Thomas) A fully funded J-Term study abroad experience

    Professional coaching and mentorship

    Networking opportunities with Fortune 500 business executives and community leaders

    Fauth Business Scholarships

    The Opus College of Business awards this competitive scholarship to incoming students who intend to major in Business.

    Each year, up to four $10,000/year scholarships are awarded.

    Blending academic knowledge with practical experiences

    You will have access to a wide variety of opportunities throughout your time at St. Thomas inside and outside of the classroom, including joining Tommie Media, PRSSA, Ad/Fed and Tommie Marketing. Additionally, the Emerging Media department will move into the new STEAM complex in 2023.

    TommieMedia

    TommieMedia

    TommieMedia is an award-winning web-based organization aimed to deliver campus, local and world news to the community. All of its employees are St. Thomas students.

    Take the Next Step​

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